18 Apr 2017
By Wright Communications
The Prius Prime, a plug-in version of the Toyota Prius
petrol-electric hybrid, has been named the winner of this year's
award, announced at the 2017 New York International Auto
Show.
Last year, the award went to the Toyota Mirai fuel-cell sedan, a
noteworthy zero-emissions car with all the convenience of today's
conventional vehicles, yet it runs on a hydrogen fuel-cell.
This year's award for the plug-in Prius was based on more than its
excellent fuel economy and low tailpipe emissions.
A key consideration was the use of a major advanced power plant
technology (beyond engine componentry) aimed specifically at
increasing the vehicle's environmental responsibility.
Judging for the World Green Car began with an entry list of 12 new
vehicles, which was culled to three finalists. The Prius outpolled
the Tesla Model X and Chevrolet Bolt in the final vote. The Toyota
RAV4 Hybrid was also a finalist.
Toyota, which has positioned hybrid developments as core
environmental technologies for the 21st century, has sold more than
10 million hybrid vehicles worldwide.
Prius is the world's best-selling hybrid vehicle with almost four
million cars sold since it was launched in Japan in late
1997.
Vehicles in all categories for the World Car of the Year awards
are selected and voted on by an international jury comprising 75
senior automotive journalists from 23 countries.
ENDS
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