While our local media may be yet to face serious accusations of promulgating fake news, there is plenty of evidence to suggest our news is certainly becoming less real. What makes…
I recently attended the international #PRovoke18 conference in Washington DC held at the iconic Watergate Hotel and hosted by The Holmes Report, the authoritative voice of the glob…
The time has come for all of us in public relations and communications to bury Equivalent Advertising Values (EAVs) as a way of measuring our performance once and for all. No doubt…
These are extraordinarily fragile times for the Media – locally and globally. The roles played by the news media, public relations companies and marketing agencies are no longer as…
This year’s Public Relations Institute of New Zealand (PRINZ) conference fielded a rich array of presentations on PR and communications. But the talk that caught my attention as an…