Bela:Sonder is excited to announce a partnership with the much-loved, widespread fashion chain MAX and charitable organisation Dress for Success, creating a give-back programme that ensures each purchase of Bela:Sonder jewellery makes a difference in another woman’s life.

Made to last, the modern yet timeless design of the Bela:Sonder jewellery range is designed for women who value quality, design, and the opportunity to purchase with meaning.

Dress for Success is a charity that ensures women seeking employment and financial independence are given the best possible opportunities through support, coaching and confidence-boosting styling services. Women walk away from consultations feeling empowered and comfortable in their skin, enabling them to tackle job interviews and/or trainings with confidence.

Bela:Sonder’s give-back initiative means that for every piece of Bela:Sonder jewellery bought in MAX stores, another piece is given to a woman via Dress for Success. Every woman who seeks assistance from Dress for Success will receive a carefully crafted Interlocking Teardrop Pendant, inspired by the Dress for Success logo, illustrating a network of support and unity for each recipient.

Bela:Sonder’s beautiful range is composed of pieces for women of all ages and styles – the pieces cover an expansive range of shapes, designs and lengths, making them accessible for audiences young and old. The Brigitte Bracelet in gold is a striking feature piece, and the perfect accompaniment to an office worker’s daily attire, while the Bailey Knot Earring is a more subdued piece for those looking to brighten up their everyday look.

The collection also contains stunning pieces like the Hera Necklace, available in gold, which features multiple eye-catching pendants suspended from an adjustable chain – ideal for a layered, bohemian-style look. The Gigi Necklace, available in both gold and silver, is an attractive chain necklace made from oval-shaped loops, designed to sit just above the collarbone. The rise of ethical fashion has made consumer decisions that positively impact workers and the environment increasingly accessible. Bela:Sonder holds social and environmental sustainability at the heart of their creation process. Each piece of jewellery is carefully crafted from recycled brass and is created with as little environmental impact as possible, using less material, less energy and emitting fewer volatile organic compounds.

The opportunity to buy quality, sustainably sourced jewellery that also serves an uplifting social purpose will be available to Kiwi consumers as from October 2020, exclusively from MAX retail stores. Wear your Bela:Sonder pieces with confidence this summer, in the knowledge that another woman is doing the same thanks to your purchase.