Growing Our Regional Footprint and Global Reach

By Nikki Wright

Despite living in a world that’s more digitally connected than ever, it’s easy to assume we’re becoming more alike. Standardisation across cultures, platforms and experiences can mask the rich diversity of local context, tradition and identity. But in reality, local relationships and insights matter more than ever especially in communications. 

Today’s PR landscape demands more than just press releases from a central headquarters. Reputation is built on credibility, and credibility comes from understanding place, people and purpose. 

At Wright Communications, we’re using our deep local knowledge to help clients succeed both domestically and internationally. 

We’re supporting clients from Australia and the UK as they grow their profile and credibility in Aotearoa. We help them build networks with the right people, using the right language and approach grounded in cultural awareness and regional nuance. 

We’re also proud to help New Zealand clients expand into the UK and Australian markets, drawing on our senior team’s experience and established contacts in both countries. 

While we’re based in Auckland, our network spans the country. We have active relationships in Wellington, where we support both North Island and capital-based clients, and we now have a growing presence in the Waikato and Bay of Plenty. Our team has lived and worked across Canterbury, Otago, Queenstown, Southland, Hawke’s Bay, Taranaki, Whanganui, Nelson and Palmerston North, regions where our clients are building reputations and growing their impact. 

Every day, we engage with national and regional media to shape stories that matter. We work with trusted social influencers and community leaders to reach the audiences that count. We foster strategic collaborations, facilitate reputation-enhancing opportunities, and help our clients show up in the moments that move the dial. 

We show up. We roll up our sleeves. We deliver where it matters. 

As we continue to grow our regional footprint and international partnerships, we’d love to help you do the same. 

If your business needs trusted communication support grounded in local insight, let’s talk. 

 

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