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Communications strategy developmentopenclose

Using our in-depth knowledge of your organisation, we develop comprehensive communications strategies to help meet your objectives. We identify all audiences, stakeholders and key messages, assess your competitors and organisational risks, and cover all aspects of external and internal communications.

Public relations plans and calendarsopenclose

We actively drive the PR agenda for you by holding internal brainstorms, and proactively identifying all PR opportunities. We translate these into actively managed annual plans and detailed calendars a year into the future.

Corporate social responsibilityopenclose

  • Report writing

With training in Global Reporting Institute (GRI) global best practise, we are experts in the field of corporate responsibility reporting. Companies such as Toyota New Zealand, Ricoh New Zealand, and McDonald's New Zealand turn to us to help develop award-winning reports which publicly demonstrate their commitment to corporate responsibility.

  • CSR strategy development

Using our expertise, we will provide comprehensive CSR strategies which are tailored to suit your organisation, and challenge you to achieve more as your journey progresses. Our relationships with the Sustainable Business Network, Sustainable Business Council, and the providers of CEMARS® and carboNZeroCertTM certifications help you gain credibility for your CSR initiatives, and network with likeminded organisations.

Local government supportopenclose

We have extensive communications experience at a senior level in the local government sector, both with councils themselves as well as council-controlled organisations. Our in-depth knowledge in this area enables us to work alongside you providing a range of services from strategic counsel to hands-on help as part of the team.

Issues and reputation managementopenclose

We have many years' experience helping clients manage crisis which threaten their organisation's reputation. We are available to you for expert counsel around the clock, and can rapidly develop a plan alongside you, including a media response and internal communication as required.

Media relationsopenclose

Professional and determined liaison with its network of trusted media contacts is a daily occurrence for our team of experienced consultants. Most importantly, being results-driven, we know the correct media for each specific announcement.

  • Media releases - accurate and compelling, written in the style journalists expect. Designed to put your news top of the media agenda.
  • New appointment releases - designed to ensure your key staff announcements are seen by the right decision makers
  • Opinion editorials - we develop thought-provoking articles on behalf of senior managers for a range of publications, raising their profile and confirming their reputation as thought leaders in their field.

Media trainingopenclose

Through our long-term relationship with media training guru Greg Ward, we can help you gain the confidence and skills you need to be calm, assured and on-message when you are interviewed by media. From short refreshers or urgent advice, through to full-day sessions with filmed or recorded interviews, we have your needs covered.

Media monitoring – print media and social mediaopenclose

We provide a full suite of media monitoring for you, in both traditional and increasingly in social media. The foremost aim is to capture any reporting on your organisation, but monitoring can be tailored to ensure you are kept up-to-date on the latest news about competitors, and key issues affecting your organisation.

Social media strategy and managementopenclose

We have the nous to guide your all-important social media strategy from website content, through to blogs, Twitter, Facebook and LinkedIn. We will tell you what will and won't work for your particular organisation, and can help manage your social media requirements.

Product placement for consumer brandsopenclose

We achieve excellent placement for your latest product releases in a variety of target publications, ensuring they are highly visible to consumers. This includes a variety of tactics such as launch events, media partnerships, competitions and giveaways, and product reviews.

Sponsorship leverageopenclose

We will help you leverage your sponsorships by investigating all PR opportunities provided by the various partnerships, from celebrating milestones through effective media relations, through to opportunities for events and other cross promotions.

Awards leverageopenclose

Some of the foremost national awards in a range of fields, from management and international achievement, to leadership and sustainability, choose to use us to help leverage their awards and events. This involves:

  • comprehensive media relations to secure outstanding coverage,
  • assisting with event and RSVP management to ensure your milestone is a memorable one.

� 2012 All rights reserved. Wright Communications. Home Contact

+64 9 366 0040

+64 21 662 372

Level 2
The Annex
41 Shortland Street
New Zealand

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