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Total Beauty Network appoint Wright Communications

By Wright Communications - 25 February 2014
Total Beauty Network announces the appointment of Auckland-based PR firm Wright Communications to represent its Designer Brands and Inika product ranges.

Wright Communications will act on behalf of Total Beauty Network's newly appointed local agent and distributor, Wainhouse Distribution.

Total Beauty Network CEO and Founder, Tony Rechtman says Wright Communications' strong credentials and relevant industry experience were contributors in their appointment.

"Wright Communications brings a wealth of previous experience with noted consumer and beauty brands and provide a full service capability that matches our plans for growth in the New Zealand market.

"We are pleased to announce this new partnership and look forward to the fresh approach to public relations that Wright Communications will bring," says Mr Rechtman.

Wright Communications Managing Director, Nikki Wright says the partnership with Total Beauty Network is an opportunity to work with a progressive brand with a clear vision to the future.

"Total Beauty Network is one of the pillars of the beauty industry in Australasia, providing high quality, leading edge products - they are an exciting addition to our beauty portfolio."

"We have been impressed with Total Beauty Network's goals for New Zealand market and the strategies they are putting in place to achieve these. We look forward to forming a key part of that growth over the coming years."

Wright Communications will commence work on the account from 1st March 2014.

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