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Case Studies

Achieving best-practice CR for Ricoh

It has never been more important to demonstrate credible corporate responsibility, and the key for Ricoh is transparent triple-bottom-line reporting.

The brief

As a leading supplier of document solutions, including photocopiers and printers, Ricoh faced the ongoing challenge of reporting to the market and customers, which includes government departments and educational institutions as well as corporates, its economic, environmental and social performance.

The Wright solution

Wright Communications assisted Ricoh in developing annual Sustainability reports consistent with Global Reporting Initiatives (GRI) guidelines, and also worked closely with its client on an annual inventory report. Realising that sustainability has to travel from the grassroots up, Wright Communications helped establish a Sustainability Committee to empower staff right across Ricoh New Zealand to come up with innovative thinking to improve the firm's performance in these areas.

Client satisfaction

In the last 12 months Ricoh has achieved its toughest environmental challenge yet - carboNZeroCERT certification.  What made this certification even more significant was the bold decision to measure and offset the energy emissions associated with their customers' use of energy-efficient Ricoh machines - a voluntary move that assists customers in reducing their own carbon footprint.

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Moving in synch with our global philosophy, Ricoh New Zealand has placed sustainability at the centre of its business. Wright Communications, as a Corporate Responsibility specialist, helped clarify our direction and positioning. Critically, they were able to understand the nature of the sales market we operate in, inject sustainability best practice and successfully communicate with staff, customers and other stakeholders. They have also expanded and enhanced Ricoh New Zealand’s initiatives in this area. Most recently they have facilitated the process of certifying our entire operations, including our customers’ use of our machines, as carbon neutral. quote mark leftquote mark right

Mike Pollok
Managing Director, Ricoh New Zealand

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