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Media still key to corporate reputation

By Wright Communications - 25 May 2017
Media still key to corporate reputationSocial media is all the rage, but new research shows traditional media is as important as ever for an organisation’s reputation.
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The $5 trillion reputation dividend

By Wright Communications - 23 Mar 2017
The $5 trillion reputation dividendNext time someone asks me about the value of PR and communications, I will tell them this: corporate reputation is worth trillions of dollars. The latest Reputation Dividend report found that reputation accounts for more than one-fifth of shareholder value across the S&P 500 index, which equates to US$4 trillion (NZ$5.6 trillion).
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The new standard for sustainability

By Wright Communications - 09 Dec 2016
The new standard for sustainabilitySustainability reporting can be complicated, but a new global standard makes the process much clearer for businesses. Here is why the new GRI standards are the best yet.
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Communication: sustainability’s missing link

By Wright Communications - 24 Nov 2016
Communication: sustainability’s missing linkNew Zealand businesses recognise the importance of sustainability, but they need to invest in their communication to get full value from their sustainability programmes.
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Dreamworld: a nightmare crisis

By Wright Communications - 27 Oct 2016
Dreamworld: a nightmare crisisThe tragic quadruple fatality at Dreamworld is a terrible reminder for businesses that numerous small issues, if left untended, can develop into a major crisis.
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Change Communications

By Wright Communications - 22 Aug 2016
Change CommunicationsFor the Internal Comms practitioner, managing the comms around change used to be an occasional task or project.
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Communication key for CEOs

By Wright Communications - 09 Jun 2016
Communication key for CEOsWhat makes a great CEO? Is it ambition, energy, knowledge or ruthlessness? As it turns out, communication is more important than all these attributes, particularly in New Zealand.
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Unique Kiwi attitudes challenge corporates

By Wright Communications - 08 Apr 2016
Unique Kiwi attitudes challenge corporatesNew Zealand companies recognise the importance of corporate reputation, but they need to be aware that Kiwis use unique criteria to judge businesses.
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Consumer confusion over sustainability

By Simon Roche - 11 Nov 2015
Consumer confusion over sustainabilityKiwi businesses need to sharpen their communication on sustainability or miss out on growing consumer interest in the subject, new research has revealed.
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Media turmoil challenging for PR

By Leola Abraham - 03 Nov 2015
Media turmoil challenging for PRJournalists are not the only ones scrambling to keep up with rapid changes in the media landscape, recent shake ups in newsrooms have left those in the public relations industry wondering “where to from here?”
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